Girl
Scouts of the USA along with 11 other campaign partners are
joining Nickelodeon to engage kids in The Big Green Help
campaign. The Big Green Help is
Nickelodeon
network's multiplatform pro-social campaign designed to empower kids to
participate in earth-friendly and energy saving activities.
Starting
January 1, 2009, Nickelodeon will air green-themed messages and promotional
spots throughout every single programming break, all day long, as well as
introduce a series of original, environmentally-themed online games. The Girl
Scouts/iCarly Cafeteria Recycodrama online mini-game has been developed in order
to educate kids on how they can make the world a better place
by helping
their
schools go green.
All
year long, The
Big Green Help will provide information and tools across all of Nickelodeon's
multiple platforms to help explain climate change to kids, and to connect them
to ways they can help at home, in school and communities. The centerpiece of The
Big Green Help campaign will be the forthcoming, first-of-its-kind global
multiplayer online green game for kids, which will provide actionable,
measurable steps and information to directly link players to ways they can
positively contribute to helping the environment in a variety of ways, on both
individual and community levels.
Girl
Scouts will also help extend the campaign's reach through local grassroots
activities and programs where kids can fulfill their online virtually
volunteered hours throughout the year.
To
play the game and help your kids learn how they can be a part of this
initiative, visit www.biggreenhelp.com,
go to the "Games" section, and click on the iCarly/Girl Scouts
icon.
For
more information, agong@girlscouts.org.
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